Friday, October 10, 2008

FREE Blogging For Profit.

Introduction

If you are looking for a way to start making money on the internet, and you have a budget that is very small or zero, blogging is a great way to get started.

Blogging has become very popular lately. For one thing, it’s free. For another, you don’t need to have any technical skills what so ever to get started. If you can read and write, you can blog. So what is a blog? A blog is a simple web page that anyone can set up in minutes. People use them as journals, diaries, and sales pages, like you will learn to do here.

You may be wondering how you can make money with a free blog. The answer is by adding Google Adsense, and promoting affiliate products.

You will not make money overnight with this system, but over 2 to 3 months, you can expect to start making some decent money. Remember, the cost for all this is absolutely nothing (other than the cost of this ebook).

For our purposes, we will be using “Blogger”. Blogger is owned by Google, which is one reason we’re using it. Blogs are crawled by the search engines regularly, so you can get indexed very quickly.

Getting Started

It is always best to try and make money from what you know. It is far easier to write about what you know than to try and make money writing about other things. However, having said that, you can find free content on almost any subject, so you can pick a subject that you think would be profitable, but you don’t really know anything about.

- Adsense Research

We will start by finding out how much the maximum bid is for a keyword. Please note that you will not likely get anything close to this value as this is only showing the highest bid. The visitor may click on lower paying ads. Also, there are two types of PPC advertising. They can advertise on the “Search Network” and/or the “Content Network”. If they don’t advertise in the content network, the ads won’t show on your site. This is the best information we have, so it will give you a general idea of the money available for this keyword.

You can find the tool here: http://www.technobloggie.com/googleSearchEstimates.php

You now need to find out the competition for this keyword. This is a bit labor intensive. I will show you a way to do it for free here.
Go Here and search for the keyword or key phrase that you are targeting for your niche. For instance, if you are targeting “credit card”, you would key it in below as shown.
Now, Key the keywords into Yahoo search and you will get the following results. Make sure you put the quotes around the key phrase.

On the line that says search results, you will see the following information:
Results 1 - 10 of about 10,400,000 for "card credit" You will now do some division to come up with a ratio. You take the number of searches for that phrase and divide it by the number of websites to get a ratio of searches to websites. In this example, that would be:

1961152 / 10400000 which is .1886

Do the same for all of the results. You will then take the result with the highest ratio and optimize your blog for that content. This will be the keyword which is most likely to get you listed high in the search engines.

Included in the zip file is a spreadsheet that you can plug the results into. The spreadsheet is available in Works, Lotus 1-2-3, and Excel formats.
Below is a screenshot of the included Spreadsheet on the keyword credit card..

You can use this template. Just put your own information in the fields.

Finding Content For Your Blog:

You can find free content for your blogs at article sites. You must follow the rules outlined in the article site. This usually means keeping the author’s contact information and links in place. Below is a list of links to article sites:

Though this will give you a start, it is always better to write your own, or buy some from someone else. I have found a great forum that has great information, as well as a section where fellow members offer great value on many items, such as software, websites, and articles. Sometimes you can pick up many articles for only $5.00

Here is the link to join for free:
http://www.warriorforum.com/forum/

Once you have found content you need to modify it to fit your keyword. For instance in the example above if your ideal keyword was “new york car insurance” everywhere you see the word “car insurance”, change it to “New York car insurance”. While you’re doing this, make sure the sentence still makes sense. If not, reword it so it makes sense with the keyword in it. You should also sprinkle the article with each word individually if possible. From the example above, that would be “New York”, “Car Insurance”, Car, and Insurance. You will need to do this before every article you post.

Creating The Blog

We will be using the free service Blogger. Go to http://blogger.com and open an account. I will not go into a lengthy explanation on how to use Blogger. They have an excellent tutorial at http://help.blogger.com/. You can play around with it yourself until you are comfortable with it.
Once your account is open, create a new blog using your chosen key phrase as you Blogger sub-domain, so if we used car insurance as an example, and “new your car insurance was our best ratio it would be:
http://new-york-car-insurance.blogspot.com or http://newyorkcarinsurance.blogspot.com
Select a template to use. I like to use the “Minima” layout. If you want to use my pre-made template, you can download it HERE. Only use this if you already have an Adsense account. Just change the publisher ID to your own, and change the links to be for the ones you want to use for your Clickbank affiliates. If you don’t have an Adsense account yet, just use a standard template for now. Set the Blog title to be exactly the same as your key phrase. In our example case, that would be “New York Car Insurance”.
Create a description that contains your key phrase in it at least once.

Make your first post to your blog using the content you modified above.
If you don’t have an Adsense account, apply for one now at http://google.com/adsense . Apply using the url to your new Blog.
Once approved, you can download the template above and modify it as indicated. If you want to use your own method, make sure you paste your Adsense into places where viewers are likely to click, and make sure you blend them in by setting the background color to be the same as the background color of your blog template.
Go to http://clickbank.com http://cj.com, and http://paydotcom.com and create accounts. Find affiliate programs for high-quality products in your niche. Create affiliate links for these products and insert them into your sidebar on the template where it says “Links”. Periodically, post a full update with an advertisement that explains the benefits of a particular product.

Post another piece of private label content every two days. Search forums with related content - quote and link to pertinent information about your niche.

Insert links to other blogs, related news, etc. at the bottom of each post using your key phrase somewhere in the anchor text of the link.

Get Your Blog Listed On Search Engines and In Top Blog Directories

Once you have posted your first piece of private label content, inserted Adsense ads, etc, it is time to promote your blog.

Go to http://www.masternewmedia.org/rss/top55/ and submit your blog to as many of these blog and rss feed directories as possible. Some of them may not accept your Blog. Use your key phrase in the title and at least once in the
Description if you are able to enter one. This is going to take many hours, but the effort is well worth it.

Go to http://yahoo.com and set up an account if you don’t already have one. Add your RSS feed to your "My Yahoo" account as a news feed you want to monitor.
You will need to add RSS Beta to your My Yahoo content if you don't have it. For more info on how to do that, go here:
http://my.yahoo.com/s/rss-faq.html and add it.

You will now add your blog into the RSS feed in my yahoo. To do that, click on edit in the RSS feed section.
Enter the url of your blog.

Go to MSN.com, create an account, and do the same.
To do that, enter your blog URL with “atom.xml” appended to the end of it where it says “Search for content to add”. I am using one of my blogs to demonstrate. The URL I will enter is:
http://your-home-equity-loans.blogspot.com/atom.xml

You can now see where the feed appears below at the bottom of the picture.
Submit your blog to:
http://submit.search.yahoo.com/free/request
http://www.google.com/addurl/?continue=/addurl
http://beta.search.msn.com/docs/submit.aspx

Go to http://pingomatic.com and submit your blog. Remember
to use your key phrase in the title and at least once in the description.
Repeat “the Ping” every time you post new content to your blog.
You can use THIS software to post to blogs automatically for you. This will get you a lot of inbound links and move you up in the search engine listings. Remember, one way linking is very important. Reciprocal linking has become less important so you need to maximize your one wat links. THIS tool will get you lots of one way inbound links fast.


Monitor Your Search Engine Rankings

Once you have been indexed by search engines periodically check up on your blog’s rankings within its niche. You do this of course by searching on the key phrase you used for optimization.

If you picked a penetrable niche, you should be able to get onto the first page (at least on Yahoo) within a month, but if not, you will need to:

Search out link partners in your niche and setup reciprocal links. Simply find high-ranking websites in your niche on Google and Yahoo and offer to exchange links with them.

That’s all. (I know, that was a lot of work.)
Now, do it again with a different Blog and a different subject.

If you don't have any private label content to use for your first blog, you can purchase some from the Warrior Forum at an excellent rate. Most Warrior Forum authors charge less than $2 per document.
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Increasing Link Popularity

Search engines are the gateway to the Internet; they arethe first tool that potential customers use to find theproducts and services they need. This is why linkpopularity is so imperative. If the customers do not findyour website, you have no possibilities of making anysales.
You're probably wondering what the blazes is popular abouta link! Well, in a word - plenty! Link popularity refers tothe ranking assigned to your website by the search engines,and it determines the ranking your page gets when keywordsare entered into a search engine. So, you're probablywondering, how do I make my link popular?
Search engines are discretionary, giving status and rankingto sites that have links to their pages from related,quality sites. It's a simple formula, but a very importantone. Google created the system, and now virtually all themost popular search engines employ it to rank your webpages in their indexes.
The more commonly used your keyword is, the harder it willbe to achieve link popularity, but without achieving thisstep, it is almost certain your site will never rank highlyon any search engine. But don't be discouraged; there aretried and true ways of achieving link popularity using themost competitive keywords.
There are a few things you should be aware of. The first isthat just linking up with a large number of other websiteswill not achieve link popularity. In fact, it may havequite the opposite effect. This is particularly true whenpertaining to websites that are nothing more than "linkfarms" - pages containing line after line of indiscriminatelinks. Search engines may aggressively discriminate againstyour website if you are associated with a link farm, sosteer clear of them!
The next thing to bear in mind is the quality of the siteyou are linking to. Never link to a page you havereservations about your visitors seeing. The last thing youwant your website to appear as is indiscriminate and cheap.Linking to sites of poor quality will only lessen your linkpopularity, if not completely destroy it.
So let's get to what you need to do to achieve supreme linkpopularity and improve your rankings to stellar status onall the popular search engines.
The first step, and the fastest way to get your foot in thedoor, is to get a listing in a popular directory, such asOpen Directory Project and Yahoo. If your site isbusiness-related, you will want to be listed on Yahoo, anddespite the fact that it will cost you around $300 a year,it will be money well spent. If your site isnon-commercial, the listing will be free, but it will taketime and follow-up to actually get it listed. OpenDirectory is gives you a free listing whether you arebusiness-related or non-commercial, but be prepared to makea lot of follow-up inquiries before you see your sitelisted.
You are aiming to get listed in the highest level ofappropriate category, and this just takes some commonsense. For example, if your company ships Alpaca wool froman Alpaca farm located in the middle of Nowhere, TinyState, do NOT submit your listing to "Retailers fromNowhere, Tiny State." BIG MISTAKE! All you have to do islook a little deeper - and submit your listing to the "FineAlpaca Wool" category. You will not only associate yourselfwith culture and quality, but you will be listed in anational category.
The next step after you have attained directory listings isto locate other quality sites that will increase your linkpopularity. Try to find sites that are in some way relatedto yours, so not only will your link popularity increase,but your customer base may also be expanded. You want toavoid your competitors and look for sites that are usefulto your site's visitors. Let's look at the Alpaca Wool siteexample. Linking up to a site that sells knitting supplieswould be helpful to your visitors, and the chances of theknitting supply site wanting to link up to your site arealso greater. By linking to a related site that will berelevant to your website's traffic, you are increasing bothof your site's business prospects - and both of your sites'link popularity.
Not all sites want to link to other sites, so you will haveto do some research when you are looking for possiblelinking partners. Google is an excellent starting place foryour search. Make sure you enter keywords that you thinkquality customers will also enter to find your own site.Remember, your criteria are quality, highly ranked,non-competing websites that have a links or resources page.Go to these sites and objectively assess them. Look at thequality of the product, the graphics, and the ease of use.Then check out the other sites they are linked to, anddetermine if your own site would fit in with the crowd.
When you decide you have found a good prospect, you mustset out to woo them. The first thing to do is to add a linkon your own links page to their site. This is an essentialfirst step; it shows good faith, and ups your chancessignificantly of their reciprocity. After you have addedtheir link, you must contact the webmaster of their site.Since this is almost always done by email, you want to makesure it is immediately clear that your message is not junkmail. This requires that you tell them right off the batthat you have added a link to their page on your site. Ahook like this almost always insures the reader will readon.
Next, be sure to be flattering and let them know how muchyou appreciate their website. Make sure you emphasize thatyou have actually visited their site, and that their siteis not just a random pick. Give them the address of yourlinks page, and ask them to check out the link forthemselves. It's a good idea to mention that they will notonly benefit from the increased traffic your website willdirect their way, but you will also increase their linkpopularity. Briefly, explain why link popularity is soessential, but do this in a sentence or two so you don'tsound like a professor! Finally, tell them you wouldgreatly appreciate if they would reciprocally add a link ontheir own links page to your website.
Go through this process with as many appropriate sites asyou can find, bearing in mind the criteria of quality andnon-competitiveness. After you have emailed all relevantsites, be sure to check these website frequently to see ifthey have added a link to your page. Give it about a month,and if no link appears, try another charming email. Thengive it another month, and if your site is still absentfrom their links page, it's time to remove their link fromyour own links page. The only time you want to pursue alink further than this is if you believe a site is crucialto your link popularity and your business needs. Justremember to keep all your communications complimentary andcordial.
Then set up a schedule to check your ranking in searchengines frequently to see if your link popularity hasimproved. This is not achievable in the blink of an eye. Itwill take some time and a good deal of work. There is noway around the labor-intensive quality of improving yourlink popularity, which is why search engines regard it withsuch importance.
By the way - make sure you have a beautiful, streamlinedsite or you will never persuade anyone to link up to you.Be prepared to keep plugging away at this process, as longas it takes, until you achieve link popularity stardom!
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